STAKEHOLDER ENGAGEMENT ASSESSMENT MATRIX
International Football Tournament Stadium & Digital Ticketing Project
Project Manager: Alex
Version: 1.0
Date: 05 December 2025
Engagement Level Definitions
Code | Level | Meaning |
U | Unaware | Not aware of project |
R | Resistant | Opposed to project |
N | Neutral | Aware but not actively supportive |
S | Supportive | Supports project |
L | Leading | Actively engaged and driving success |
Matrix Overview
Stakeholder | Current | Desired | Gap | Strategy Required |
Executive & Governance Stakeholders
Ministry Steering Committee
- Current: S
- Desired: L
- Gap: Moderate
- Strategy:
- Provide proactive reporting
- Involve in milestone reviews
- Increase visibility into risk mitigation
Minister of Sports
- Current: N
- Desired: S
- Gap: High
- Strategy:
- Align messaging with political priorities
- Manage expectations on scope additions
- Provide high-level dashboards
Risk: Political pressure for scope expansion.
Finance Authority
- Current: N
- Desired: S
- Gap: Moderate
- Strategy:
- Transparent cost reporting
- Early variance communication
- Highlight risk controls
Construction Stakeholders
Prime Construction Contractor
- Current: S
- Desired: S
- Gap: None (monitor)
- Strategy:
- Regular performance meetings
- Clear contract governance
- Monitor for emerging disputes
Turf Subcontractor
- Current: N
- Desired: S
- Gap: Moderate
- Strategy:
- Early quality reviews
- Lab pre-testing collaboration
Regulatory Authority
- Current: N
- Desired: S
- Gap: Moderate
- Strategy:
- Early inspection scheduling
- Pre-review compliance sessions
Digital Stakeholders
Digital Platform Vendor
- Current: S
- Desired: L
- Gap: Moderate
- Strategy:
- Empower through sprint demos
- Encourage proactive risk identification
Cybersecurity Authority
- Current: N
- Desired: S
- Gap: Moderate
- Strategy:
- Early security design review
- Continuous compliance engagement
Tournament & Public Stakeholders
International Governing Body
- Current: N
- Desired: S
- Gap: High
- Strategy:
- Early turf performance demonstration
- Transparent compliance reporting
Sponsors
- Current: N
- Desired: S
- Gap: Moderate
- Strategy:
- Share milestone achievements
- Provide digital engagement previews
Media
- Current: N
- Desired: N
- Gap: None (monitor carefully)
- Strategy:
- Controlled communication
- Crisis response plan ready
Fans / Public
- Current: U
- Desired: S
- Gap: Large (future engagement)
- Strategy:
- Marketing campaign
- Public beta release
Operations Team
- Current: N
- Desired: S
- Gap: Moderate
- Strategy:
- Early involvement in testing
- Training planning
- Handover workshops
Summary of Critical Gaps
High Priority Engagement Gaps:
- Minister (Political risk)
- International Governing Body (Compliance risk)
- Regulatory Authority (Schedule risk)
- Finance Authority (Cost control risk)
These are “Manage Closely” stakeholders.
Engagement Strategy Priority Matrix
Immediate Attention
- Minister
- Regulatory Authority
- Governing Body
Continuous Monitoring
- Prime Contractor
- Digital Vendor
- Finance Authority
Controlled Monitoring
- Media
- Public
Update Rules
This matrix will be updated:
- Quarterly
- After major risk event
- After sponsor pressure event
- Before governance reviews
